Building and managing a young team of digital marketing professionals to perform to their potential. Constantly revamping our products and processes to stay ahead of the game. Managing some of our key clients, some of whom I've built strong relationships with from my early days in the business.
Traffic management for our design, programming and copywriting queues, continuous improvement of our digital marketing product as well as people management.
Day to day optimisation of our production schedule; prioritising and stakeholder management. Management of staff across a number of disciplines including IT, design, development and project management.
Managing a portfolio of key clients web presences, and providing mentoring to our mid-weight account managers.
Completed much of the coursework for a Computer Science / Business Administration double degree.
Completed with a tertiary entrance rank of 90.45, including economics, math, physics and English.
Business needs analysis, project planning, briefed designers, developers & IT, managed stakeholders, achieved great outcomes.
Accountability for full P&L, managed new business, account management, operational & creative teams.
In-depth understanding of digital analytics and practical applications, including drawing strategic and tactical insight from data.
Involved in SEO for SMEs in Australia since 2008. Up to date skillset and ongoing passion for in particluar, on-page & technical SEO.
Developed product suites covering a range of digital marketing channels, SEO-led but including social, content, paid & more.
Translating nerdspeak into actionable marketing advice for business for as long as I can remember.